It’s the thoughts which define us… And there are methods of control which begin with controlling our thoughts and thus move on to defining us. Nothing so ominous as scheming cults of illuminati… just the scared pathetic megalomaniacs who need worshipping throngs to validate their own existence… or the similar ones who want to own everything to make up for the emptiness inside.
Think! Why do you do what you are doing? Your mind is your only property… Your thoughts are your own… protect them from the pirates. They want to control what you see… what you hear… they want it all efficient… and reap.